Business at the Speed of Text

Take a few minutes to watch how Solutions by Text can provide you with a compliant solution to enhance the customer experience and increase your bottom line through the power of texting.

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Two-Way Texting Changes the Game

Put real-time text responses in your customers’ pockets and real-time access at your staff’s fingertips.

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Two-Way Texting Changes the Game

Put real-time text responses in your customers’ pockets and real-time access at your staff’s fingertips.

Find Out More

Business at the Speed of Text

Take a few minutes to watch how Solutions by Text can provide you with a compliant solution to enhance the customer experience and increase your bottom line through the power of texting.

Watch Videos

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Two-Way Texting Changes the Game

Put real-time text responses in your customers’ pockets and real-time access at your staff’s fingertips.

Find Out More

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Solutions by Text continues to evolve and develop its suite of products and features. Take a look at what's new in our world.

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Keyword Dashboard

Summary

Solutions by Text recently released new reporting capabilities specifically targeted to SMS marketers. With the addition of the keyword dashboard report, SBT clients now have the ability to tailor their campaigns to improve the efficiency of marketing budgets and increase the return on marketing investments. The keyword Dashboard gives your marketing team the reporting tools and analytics you need to run an effective marketing campaign.


Feature Description

SBT continues to listen to client feedback and provides new features to help clients better manage their businesses, execution models and campaigns. The latest feature released is the keyword dashboard and it is targeted to performance-oriented marketing managers. Marketers now have the ability to view keyword campaign performance in summary and at a more detailed level within the SBT user interface.


In the summary view, the keyword dashboard displays a snapshot of the overall performance of all active keywords over a 7-day window. By selecting keyword data for a single day, clients have the ability to view keyword performance longitudinally on an hourly basis as either a bar graph or line graph. As with other reports, data can be exported for additional detailed analysis. With additional views and data points, clients can now optimize the timing of promotions (e.g. media advertising), implement split testing (A/B testing) and multivariate testing (e.g. promotion, placement, channel), and improve the ROI of marketing budgets.


Example: Keyword Effectiveness by Day
Keyword Dashboard

Example: Keyword Effectiveness by Hour

Keyword Dashboard Hits


Next Steps

SBT continues to expand its portfolio of features and the keyword dashboard is the latest to be released. To learn about this and other features, contact your SBT Client Consultant. 

Contact a Solutions by Text Consultant today!